E-Business & E-Commerce (Information Systems & Technology, B.S.B.A.)
The Information Systems and Technology program offers a unique combination of business knowledge and technical skills that prepares undergraduate students for success in the highly competitive and increasingly technical business world of the twenty-first century. The major emphasizes the development of business analysis and system implementation skills, which can provide a basis for job entry, career development and flexibility amid the rapid changes in information technology. This concentration prepares students to be successful in the e-business and e-commerce fields, with coursework in web development, internet marketing, and supply chain management.
E-Business & E-Commerce (Information Systems & Technology, B.S.B.A.)
Description
What is E-Business & E-Commerce at ODU like?
The Information Systems and Technology program offers a unique combination of business knowledge and technical skills that prepares undergraduate students for success in the highly competitive and increasingly technical business world of the twenty-first century. The major emphasizes the development of business analysis and system implementation skills, which can provide a basis for job entry, career development and flexibility amid the rapid changes in information technology. This concentration prepares students to be successful in the e-business and e-commerce fields, with coursework in web development, internet marketing, and supply chain management.
Program Highlights
What makes E-Business & E-Commerce at ODU unique?
-
We are committed to providing a balanced education between the highly integrated fields of general business and information systems and technology.
-
Our curriculum will prepare you to understand both automation technology and the complex world within which it is utilized.
-
Our faculty's research has been funded by the National Science Foundation, the National Institute of Standards and Technology and the U.S. Department of Transportation.
AT A GLANCE
College / School:
Major:
Information Systems and Technology
Degree Level:
Undergraduate
Delivery Mode(s):
On-Campus
Degree Earned:
Bachelor of Science in Business Administration
Careers
What are some careers in this field?
Check out these ideas from ODU Career Development Services and the Occupational Information Network (O*NET). A median salary is the midpoint of what people typically earn—half of those surveyed earned above the median salary, and half earned below.
Online Merchants
$75,740
MEDIAN SALARY
Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
Search Marketing Strategists
$91,080
MEDIAN SALARY
Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.
Market Research Analysts and Marketing Specialists
$71,450
MEDIAN SALARY
Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.
Business Intelligence Analysts
$91,080
MEDIAN SALARY
Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources.
Courses
What are some courses offered in E-Business & E-Commerce at ODU?
IT 461:
Implementing Internet Applications
Advanced design and implementation strategies are utilized to create dynamic e-commerce applications that solve complex problems in a secure and robust manner. Key concepts include: Internet architecture, structured data languages, scripting languages, programming languages, database connectivity, and Internet security. Prerequisites: IT 205, IT 317, and IT 363 and a declared major in the university or waiver approved through the Strome College of Business Undergraduate Advising.
MKTG 450:
Marketing on the Internet
This course examines the use of the Internet as a unique channel for marketing to consumers and businesses. It focuses on Internet marketing strategies, online strategic implementation, and the integration between companies' online and offline marketing efforts. Prerequisite: C or better in MKTG 311 (or equivalent), and a declared major in the University or permission of the Dean's Office.
IT 363:
Systems Analysis and Design
This course provides an introduction to the analysis and design of computer-based information systems. Emphasis is placed upon the development of requirements that serve the business needs of the organization as well as the logical and physical design of business information systems. This course covers both the structured and the object-oriented approach of system analysis and design process. Topics covered include introduction to the software development methodologies, requirement gathering, modeling, and logical/physical design techniques. Students are also exposed to emerging topics that promise major improvements in software development area. Factors relevant to the creation of business information systems through development and implementation will be examined in detail. Prerequisites: IT 201 with a C or better, IT 205, and a declared major in the university or permission of the Dean's Office of the Strome College of Business.
Requirements
What are the requirements to apply for E-Business & E-Commerce at ODU?
Students entering the Bachelor of Science in Business Administration program in E-Business & E-Commerce should meet the minimum university admission requirements (Undergraduate Admission)
Cost
Tuition and Fees
Estimated rates for the 2022-23 academic year. Rates are subject to change. Anyone that is not a current Virginia resident will be charged non-resident rates. That includes international students.
Virginia Resident
Per Credit:
$ 374
Non-Resident
Per Credit:
$ 1,039
Active Duty Military Rate
Per Credit:
$ 250
Technology Delivered Courses Outside Virginia and/or the United States
Per Credit:
$ 407
Ways to Save
Here are a few ways for you to save on the cost of attending ODU. For more information visit University Student Financial aid
Next Steps
I like this program. What are the next steps?
-
Visit Campus Tour your future campus -
University Life Experience our community -
College Website See what we have to offer -
Department Website Explore our academics
Contact
Need help applying?
Meet Your Enrollment Team
Our enrollment coordinators are ready to help you through the admissions process.
LECTURER
Name:
Charlie Kirkpatrick MS
Location:
2075 CONSTANT HALL, NORFOLK, VA, 23529
Email:
Office:
757-683-5548
Undergraduate Admissions
Location:
1004 Rollins Hall, Norfolk, VA 23529
Phone Office:
757-683-3685
Fax:
757-683-3255
Email:
admissions@odu.edu
International Admissions
Location:
2101 Dragas Hall, Norfolk, VA 23529
Phone Office:
757-683-3701
Fax:
757-683-3651
Email:
intladm@odu.edu
Transfer
I like this program and want to transfer. What are my next steps?
At ODU, we understand that as a transfer student you have unique needs that require a wide array of campus resources. The Center for Advising Administration and Academic Partnerships aims to create a transfer inclusive culture that supports the successful transition, engagement, and academic achievement of transfer students. The services and programs offered to you as a Monarch are endless so take advantage of every opportunity. Even before you set foot on campus, we encourage you to Explore, Experience, and Engage! Visit our Transfer Students page for more information.
Related Programs
What other options does ODU have?
How would you like to complete your program?
ODU commemorated the inauguration of President Brian O. Hemphill, Ph.D., during Homecoming Weekend 2022. Relive the historic weekend.
It's time to fall in love with ODU! Join us for our last Open House event of the semester on Saturday, November 19.
Visit the Commencement Office for information on event times, caps & gowns, tickets and more!