University Logos & Trademarks
Manufacturers of commercial products bearing any ODU marks, including the athletic logos, must have a license before offering these goods for sale. No product will be licensed without the approval of ODU's Licensing Department.
When you purchase Old Dominion University merchandise, make certain the merchandise contains the "Officially Licensed Collegiate Products" tag displayed at the right. This tag indicates you are buying product approved by the University, any items not bearing the tag may be a trademark infringement.
Royalties received from the sale of merchandise bearing the trademarks or service marks provide academic and athletic scholarships.
Trademarks and logos include the University Seal, the identifier, Old Dominion University, ODU, Monarchs and Lady Monarchs. These marks have been developed to symbolize the University's purpose, values and traditions.
ODU logos are trademarked and may not be altered in any way.
University Logo Standards
All uses of the University's logos and institutional signatures must comply with the usage standards set by Strategic Communications and Marketing.
Athletics Logo Standards
The university's athletic "family" of logos symbolizes both the program's tradition and its future as a strong competitor in intercollegiate athletics. These logos are for exclusive use on athletics products and branded merchandise.
Merchandise & Giveaways
All groups, departments, individuals and companies are required to obtain approval from the Licensing Department or Collegiate Licensing Company (CLC) before producing any products that use the institution's registered name(s), trademarks and/or service marks.
Licensed Vendors
Merchandise produced from a licensed vendor will bear an official label. See what and where to get your hands on official ODU gear and accessories!
Trademarked Logos
Trademarked Logo Sheet 1
Trademarked Logo Sheet 2
